About

Poke London started as a digital creative agency in Shoreditch in 2002 — back when ‘digital agency’ still needed explaining at dinner parties. Over two decades, the name became synonymous with campaigns that combined technical craft with genuine creative ambition.

What We Cover

Today, pokelondon.com is an independent publication covering the digital creative industry. We write case studies of campaigns worth studying, share insights on where the industry is heading, and publish practical guides for creative professionals.

Our perspective comes from years inside the industry — pitching ideas, building platforms, launching campaigns, and occasionally watching them fail spectacularly. That experience shapes everything we publish.

Our Approach

We believe the best digital work happens at the intersection of strategy, creativity, and user understanding. Not one or the other — all three, working together.

• Honest analysis — We call out what works and what doesn’t
• Industry perspective — Written by people who’ve done the work
• Practical value — Insights you can actually apply

Based in London

Our roots are in East London’s creative scene, but our coverage spans the global digital landscape. From Shoreditch startups to multinational brand campaigns, if it’s interesting and digital, we’re writing about it.